Should Your Business Be More Social?

Social media – it feels as though practically everyone is on it! You, your family, your friends. Even pets have their own – managed, of course, by loving human owners, who want nothing more than to share “cute” and “fun” stories and photos with the rest of the world.

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New All Care Clinics Website is Up!

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Which Printed Marketing Tool is Best?



We’ve talked about how print materials are still making a marketing dent in the digital age. Even tech giant Google recognizes the effectiveness of printed materials to promote, and – based on a survey released by FedEx Office early this year – it would seem that small business owners and consumers do, too. One of their key findings show that 85 percent of consumers are more likely to shop at enterprises that use custom or professionally printed materials, while four out of five small business owners believe their professionally printed materials help them stand out.

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Spin Your Message and Give it Sensational Spirit



Marketing can be tough. There’s the competition – what they’re doing. Then there’s staying fresh and original and relevant to your audience. One way to successfully sink your message in and distinguish your brand from a sea of others is spinning your message to evoke an emotional response.

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Email Marketing With a Twist



It’s been nearly 40 years since the first email was exchanged, and the technology is poised to easily weather the ever-changing trends in the digital world and the rise of alternative communication tools like instant messaging apps. The same can be said about its relevance in the realm of internet marketing. Good campaigns efficiently utilize email alongside more current channels to reach and attract customers.

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The Secret Weapon: How to Get a Sharper Marketing Edge



Branding and marketing campaigns not only provide lead generation and sales opportunities, but they keep your business relevant among your target market. A sizeable budget enables you to combine and maximize a variety of tools and techniques, spanning traditional, new media and internet spheres. Additionally, tapping into relatable and reputable endorsers to promote and talk about your products and services can create buzz among your customers and general public.

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Google Says Print is Not Dead



Google Says Print is Not Dead

The explosion of the internet over the past decade and the formation of internet giants like Google have left many wondering, “Is print dead?” In the world of marketing and advertising, print is still valuable to certain types of consumers, because many people still appreciate the tangible over intangible digital media. Some studies have proven that there is more of a connection with your printed ad than with your digital one. Thus, marketers are not quick to remove them from their strategic plans just yet, despite the proven and perceived benefits of internet marketing. In fact, print marketing is still very much alive.

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Content Marketing - the Key to Success



One of the most common objectives we hear from clients regarding their website is to attract visitors. No one wants to miss out on all the promotional and marketing potential offered by the internet and a well-optimized website. Consistent site traffic and engagement boosts your search ranking in Google, which improves your visibility to not only customers, but also prospects.

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Is Your Business “Mobile”?



Mobile culture is widespread and continues to affect how consumers interact and transact with businesses. It’s no surprise then that companies are working hard to beef up their website and internet marketing campaigns, as well as investing in developing an app.

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Jenny’s Hope Launches New Website

Beverly Ross, counselor and the founder of Jenny’s Hope grief center, has a profound story of hope, love and compassion that is overflowing into her community. Beverly lost her daughter, Jenny, suddenly to an unexpected illness in 2010. Now, she has been led to open the only free grief center in Wise County to help those suffering from loss of a loved one.

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Creative Risks Determine Graphic Design Trends



Trends are evolving at an incredible rate, especially in the way we run our business, as well as market our products and services. Graphic design has not escaped the technological tornado. In the past year alone, there have been great shifts in visual treatments in both offline and online marketing materials.

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Steel Fabrication Company in DFW Now Has a Stronger Brand

Larwel Industries, Inc. has a strong and solid reputation in the steel fabrication and welding industry in Dallas / Fort Worth and north Texas, and our goal for the new website was to reflect this while enhancing their brand. We thoroughly enjoyed this exercise with Larry Hoes, President of Larwel, and are pleased to announce the launch of Larwel Industries’ new website at https://www.larwel.com.

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